- Full time
- Continuing
- Position based at Melbourne (Bundoora)
- Salary HEO6 from $93,874 plus 17% superannuation
About the position
The Content Specialist role is a copywriting role that sits within the Creative and Production team, and is responsible for producing, editing and optimising written content and across creative and advertising, website, SEO/AIO, email, digital and print publications, and digital marketing for a prospective domestic student audience.
Reporting to the Content Operations Lead, the role is embedded within cross-functional domestic squads to work collaboratively with key stakeholders across marketing and recruitment to produce, write, edit and coordinate written content, and help oversee approvals and end-to-end processes that enable accurate and timely delivery of content across creative advertising, digital and print marketing channels.
The role also works with academic and professional stakeholders as needed to draft and edit course and product-related content for publication on online and print channels.
This role follows hybrid ways of working, with a blend of office (on-campus) and work from home days.
Skills and Experience
To be considered for this position, you will have:
- Proven experience in writing, editing, optimising and repurposing digital and print content to specifically suit traditional and digital channels (digital advertising, web, social media, video or print).
- Proven capability in creative and advertising copywriting across multiple channels, including social, print and OOH, with experience executing from established campaign concepts, messaging matrices or brand frameworks in a complex organisational environment.
- Proven ability to produce compliant, SEO/AIO-optimised digital content for eDM and web, including the ability to write modular and variant copy suitable for personalisation.
- Demonstrated ability to set priorities and monitor workflows within own area of responsibility within a digital marketing or content production environment.
- High level oral and written communication skills. Demonstrated ability to provide editorial advice and copywriting support.
- Demonstrated ability to work independently and as part of a multi-disciplinary team, including the ability to manage competing priorities, effectively prioritise work and achieve user-focused outcomes.
Please refer to the Position Description for other duties, skills and experience required for this position.
PD - Content-Specialist.pdf
Benefits
- 17% employer contributed superannuation
- On site child care facilities
- Flexible work arrangements
- Discounts for staff and their family members to study a range of La Trobe courses
How to apply
Closing date: By 11:55pm on Tuesday 31st March 2026
Position Enquiries: Jessica Zibung, Content Operations Lead
Email: J.Zibung@latrobe.edu.au
Recruitment Enquiries: recruitment@latrobe.edu.au
Only candidates with Full Working Rights in Australia may apply for this position.
Please submit an online application ONLY and include the following documents:
- Cover letter and,
- An up to date resume
Please scroll down to apply.
Aboriginal and Torres Strait Islander Applicants
We welcome and strongly encourage applications from Aboriginal and Torres Strait Islander people.
La Trobe University is committed to creating a diverse and inclusive workforce. We take an intersectional approach by actively supporting and encouraging people of all backgrounds and abilities to submit an application and aim to ensure that the recruitment and employee experience is as accessible and inclusive as possible. Flexibility in interview format will be offered to shortlisted candidates.
All La Trobe University employees are bound by the Working with Children Act 2005. If you are successful, you will be required to hold a valid Victorian Employee Working with Children Check prior to commencement.
Why La Trobe:
- Develop your career at an innovative, global university where you’ll collaborate with community and industry to create impact.
- Enjoy working on our inspiring and stunning campuses – the perfect hub for industry, students and academics
- Help transform the lives of students, partners and communities now and in the future
La Trobe’s Cultural Qualities:
